home   about


Job Board Doctor

Job Board Doctor - Making job boards and career sites better

Mile high: join me in Denver for the Jobg8 conference!
As you may (or may not) know, I work with the folks at Jobg8 on their North American summit – specifically, to put together the speakers and agenda for the gathering. I get ideas from others in the industry (who know much more than me!), my friends at Jobg8, and my clients. The goal is to have a range of topics and speakers that really dig into the key issues in the recruitment marketing and job board world – in-depth discussions instead of generic, surface-level blather. This year...
Tue, 04/23/2019 - 08:30


Xing, Triplebyte, and lots of money: news of the recruitment marketing industry
Funding has picked up again (see bullet #1, below), and some major players like Xing and Google are making some major moves. As you’ll see, activity is present around the globe – demonstrating once again that our industry is truly global in nature. Without further ado…. Triplebyte raises big bucks: Triplebyte, which offers personalised online coding tests and subsequent technical interviews to help screen candidates for prospective employers, announced that it raised a Series...
Tue, 04/16/2019 - 08:30


Your business has a brand, whether you know it or not
Think back to when you were young, attending a new school for the first time. Your nerves are on full alert, and you’re busy trying to read the new faces – to identify who might be a future friend, and to watch out for those who might be mean or even worse. All you have to go on is what you see and hear – how these new kids behave, how they talk and dress, what they say to each other (and you). Are they quiet? Do they tell jokes? Are they punching each other? Do they have their...
Tue, 04/09/2019 - 08:30


Lack of awareness: why Google for Jobs works
Before a candidate can even think about finding a new job, they have to be aware that it is there. That the employer exists. That the employer is looking for someone to do something. If a candidate is completely unaware of the job or the employer, it doesn’t matter if that person is the perfect fit for the job. Without awareness, there will be no candidate action – and without that, the employer is up a creek without their proverbial paddle. So how do job seekers – passive,...
Tue, 04/02/2019 - 08:30


Chicken or egg?: The non-evolution of job board products
The job board industry has been around for about 25 years. In that time, it has essentially relied on two products: duration-based job ads, and access to resumes. Don’t believe me? Take a look at a random assortment of 50 job boards. I promise you that most of them will be relying on these two products (although resume offerings have dwindled since the onset of LinkedIn). Now, don’t get me wrong. There are of course other products. Indeed introduced pay-per-click advertising in the...
Tue, 03/26/2019 - 08:30


SEEK, Stepstone, and Malt: news of the recruitment marketing industry
Did you think that just because it was February oozing into March that our industry would slow down? Well, if you did, you were wrong! Acquisitions and funding continue apace, and companies from outside the industry (think WeWork) are moving into the space – literally. So let’s see what’s happened lately: Jobvite gets and spends money: Jobvite has picked up an investment of more than $200 million, and it will be using the money to acquire three smaller companies focusing on...
Tue, 03/19/2019 - 08:30


RecPlus: greetings from sunny Barcelona!
I was in Barcelona last week (I know, the life of a Doctor is hard :-)) attending and speaking at the RecPlus conference. It was an eye-opening experience – and one that I highly recommend. The content was top-notch, the attendees a ‘who’s who’ of the international job board and recruitment marketing industry, and the food was great, too! Let me share some of what I heard and learned. Jonathan Turpin, a principal of the AIM Group (who put on the conference) did a detailed...
Tue, 03/12/2019 - 08:30


Competing up: succeeding against bigger companies
Note: The Doctor is away at RecPlus this week, so enjoy this post from last year! As long as I’ve been in this industry, there have been the ‘big boys’. The companies that have grabbed attention, market share, and investment. Sites like Monster, OCC, LinkedIn, Indeed,  HotJobs, and CareerBuilder. They sought the #1 position and told their clients that, basically, ‘you don’t need to use anything else. We can do it all’. They couldn’t, of course. But they...
Tue, 03/05/2019 - 09:30


Alright, cough!: What does the Doctor actually do?
One of the recurrent features of my consulting life is someone – a close friend, a new acquaintance, or a potential client – asking me: ‘So what exactly do you do?’. If I say, ‘Well, I’m a consultant’, that often only makes the person more confused – because, really, what do consultants actually do? They consult. Which, without a lot of explanation and context, is pretty meaningless. So it was with interest that I read a recent blog post by Tim...
Tue, 02/26/2019 - 09:30


Movement by the superpowers – challenges for you?
Let’s face it – most of us in the industry are NOT LinkedIn, Google, Facebook, or Indeed. We just aren’t. Perhaps we’re on the road to getting much bigger (looking at you, ZipRecruiter) or perhaps we hope we’ll be acquired by one of the big guys. But the reality is that we live in a world where our businesses – big, small, or microscopic – will be compared to the ‘superpowers’. It used to be ‘Why don’t you run a SuperBowl ad like...
Tue, 02/19/2019 - 09:30


Cash, Vangst, and Chief: news of the recruitment marketing world
Apparently the Polar Vortex – although causing great misery in the Doctor’s neck of the woods – had no effect on the recruitment marketing industry. There have been sales, funding rounds, layoffs, and much more. So what happened? Glad you asked: Woven launches:  Woven, an Indianapolis software company that helps engineering teams hit hiring goals, has raised over half a million dollars in an early-stage round of funding from a group of investors, including High Alpha Capital. ...
Tue, 02/12/2019 - 09:30


The term ‘job board’ is meaningless
A couple of times a year I do a guest lecture in a college class at my alma mater that focuses on creative and non-traditional careers. It’s always interesting because it puts me in direct contact with some very smart soon-to-be college grads – who usually don’t have a clue about finding their first job. However, my talk is not a ‘how do I find a job’ lecture – instead, it’s about how people like me used their liberal arts degree to create some kind of...
Tue, 02/05/2019 - 09:30


The hybridization of job boards
First movers define categories. This is a given in marketing, and we have seen it over and over in our industry. The ‘classic’ job board is defined by Monster of the ’90s and ’00s – chock-full of job ads, interstitials, and a million add-ons to nickle-and-dime their employer-clients. To this day, if someone says ‘I hate job boards’, they’re probably talking about a site resembling the Monster of 2002. Professional networking sites are defined by...
Tue, 01/29/2019 - 09:30


Monikl, flocks, and malls: new and interesting recruitment offerings
Back in October I took a look at some new and interesting recruitment offerings. Well jeez, that was last year! So I figured it was time to take another look at what has been popping up in our industry. In no particular order, here they are: FindMyFlock: You’ve got to give them points for the name – although these jobs are mostly technical, and not necessarily birdlike. Some of the companies are ‘vetted’ by the site’s staff for diversity and inclusion, and team...
Tue, 01/22/2019 - 09:30


Buy buy sell sell!: news of the job board and recruitment marketing industry
Welcome to 2019! This marks the JobBoardDoctor’s 10th year publishing news, opinions, and providing consulting services. It’s been fun – and I hope (occasionally) informative. Here’s to another 10 years! In the meantime, our industry continues forward. A survey came out this week saying that 41% of job seekers find their jobs on job boards – and 61% rely on job alerts. Food for thought! On to the news, which is all about buying and selling: The Mom Project garners...
Tue, 01/15/2019 - 09:30


On the road again: join me at an industry conference!
Ah, conferences – fighting with hotel Wifi, getting lost late at night trying to find your room, or reaching the free food table just a few minutes after they take the goodies away. Yet still we go because a good conference can be a place to meet like-minded folks, make a worthwhile deal, and actually learn something. Take a look at this post to discover a somewhat complete list of relevant conferences. But if you’re interested in joining me in person, here’s where you’ll...
Tue, 01/08/2019 - 09:30





home | about