home   about


Job Board Doctor

Job Board Doctor - Making job boards and career sites better

The death of job boards and a few other rants
I am by nature a skeptic and contrarian. In general, these tendencies have served me well in my various careers. But they also can result in situations where I am surrounded by folks who are making big claims, and who then get unhappy if I ask questions or act less than enthused. Perhaps you yourself have been in similar circumstances? Now, don’t get me wrong – I am hardly infallible. In fact, when Facebook launched, I remember saying to a colleague that it was one of the most idiotic...
Tue, 08/14/2018 - 08:30


What I saw and heard at Jobg8 Summit Nashville
To paraphrase a well-known movie/book, conferences are like a box of chocolates – you don’t know what you’ll get until you try one. Or something like that. The Jobg8 Summit last week in Nashville was a nice mix of old and new faces, networking, and provocative sessions. I thought I knew what I’d get (since I had put most of the agenda together) – but I still had a few (pleasant) surprises. Perhaps the best part of any conference are the conversations that are sparked...
Tue, 08/07/2018 - 08:30


MeetFrank, Bruce, and Snag: news of the recruitment marketing industry
There’s been no shortage of news over the past few weeks from companies big (Google) and not so big (Adzuna). Toss in a few industry conferences and you have a pretty interesting summer! Let’s see what’s happened lately: MeetFrank lands funding:  MeetFrank, aka a ‘secret’ recruitment app that uses machine learning plus a chatbot wrapper to take the strain out of passive job hunting and talent-to-vacancy matching, has closed a €1 million (~$1.1M) seed funding round to...
Tue, 07/31/2018 - 07:16


Heading to Nashville for the Jobg8 Summit!
Note: The Doctor is heading off to Jobg8’s Summit in Nashville this week – and thus thought a repost of this would be a good idea. Enjoy! Hey folks, in a few months days I am heading off to the Jobg8 Job Board Summit, July 26-27, in Nashville. Why? Well, they invited me to put together the agenda and speaker list – so I kind of thought I should also show up! I think it’s a pretty good line-up – but of course, I would, wouldn’t I? Anyway, judge for yourself: Matt...
Tue, 07/24/2018 - 08:30


Today’s ‘new’ becomes tomorrow’s ‘wallpaper’
Remember a few years back, when social media recruiting was all the rage? It was going to change the face of recruiting. Revolutionize how recruiting was done. Make old methods of recruiting obsolete. Social media recruiting was the hot new thing. And then, it wasn’t. It had become ‘wallpaper’ – just part of the recruiting landscape. I’m not saying that social media recruiting isn’t used – or useful. But after its turn in the spotlight, it simply settled...
Tue, 07/17/2018 - 08:30


Finding candidates through advertising: it’s still relevant, folks
Job boards – both traditional and non-traditional – have historically had one primary purpose in life: to bring candidates and employers together. For the traditional boards, that meant advertising – lots of it. Think Monster’s Superbowl ads – or (more currently) Indeed’s omnipresent ads on radio. Those ads did several things: they made candidates aware of the site; they drove traffic to the site; and they helped differentiate the site from all the other...
Tue, 07/10/2018 - 08:30


Lawsuits, voice search, and money: news of the recruitment marketing industry
The dog days of summer are a misnomer in our industry. Some of the most interesting developments happen when it gets hot (Microsoft buys Github? LinkedIn adds assessments? you get the picture). This cycle is no different – lots of news! So without further ado, let’s get to it: ZipRecruiter gets bigger: ZipRecruiter has moved into new headquarters. The Silicon Beach company, which previously occupied two offices in Santa Monica, has moved into a 45,000-square-foot space at 604 Arizona...
Tue, 07/03/2018 - 08:30


Full service vs. Self serve: fill ‘er up, Mr. Recruiter?
Remember full-serve gas stations? Most of us ‘of a certain age’ do. You’d pull up, an attendant (usually teenage and bored) would appear, ask you how much gas you wanted, then would proceed to clean your windshield and pump the gas. The more enterprising ones would check your oil, tire pressure, and radiator. And sometimes you got trinkets like glasses, toys, and trading stamps! These faded away in the 1970s (well, unless you live in New Jersey or – until recently –...
Tue, 06/26/2018 - 08:30


Hiring in the age of anxiety and scarcity
As an industry, we have always been the beneficiary of employers’ hiring anxiety. Why would they bother to use a job board or recruiting service if they weren’t at least a little bit anxious about their own abilities to fill an open position? About a decade ago, the anxiety shifted to us as the recession dropped down. Suddenly there were plenty of qualified candidates, but not so many jobs. It took a while, but employers (at least, those that survived the recession) lost their anxiety...
Tue, 06/19/2018 - 08:30


I can’t really say what I mean: surprises, solutions, or problems
What do you get if you can’t articulate what you want? Sometimes you get a surprise, as in: ‘Just get me something that tastes good’, and you are presented with ‘liver an onions cooked 7 ways’ (apologies to those liver and onion lovers out there). Sometimes you get an almost-but-not-quite solution, as in: ‘I need something to protect my skin’, and you get Chapstick – instead of sunscreen. This particular problem – the inability of one party...
Tue, 06/12/2018 - 08:30


Recruit goes nuts, money is raised, and more: news of the recruitment marketing industry
It is actually a bit insane how much has happened since my last news roundup! Recruit/Indeed seems to be bingeing on acquisitions, money is being raised by many at a fair clip, and Google is playing with the jobs stuff (again). So let’s get to it!: Facebook hires Steve Carter: Dr Steve Carter, a data scientist who helped design and build the psychometric and relationship models that became the basis of eHarmony — and who worked on Elevated Careers, the job site that eHarmony later...
Tue, 06/05/2018 - 08:30


Find your way through the real labor market
Note: The Doctor is recovering from the holiday (and too much house painting!). Enjoy this still-relevant post from last year: A fundamental challenge for our industry is discovery: how do candidates and employers discover each other? You can argue that job boards – and newspapers before them – tried to solve this problem: they tried to make it easier for candidates to find open positions. But – as with many things in life – one step forward, two steps back. The proliferation...
Tue, 05/29/2018 - 08:30


The power of incremental improvements: LinkedIn shows the way
Although I’m hardly a LinkedIn fan-boy, I’ve found their strategy since acquisition by Microsoft quite interesting. As many predicted, they’ve become enmeshed with Microsoft’s various enterprise products. But they’ve also continued to grow their own product via what I call incremental improvements. Roughly every two to three months, they add another feature or service that is designed to improve usability or functionality for either the recruiter or the candidate....
Tue, 05/22/2018 - 08:30


The Great Powers: Recruit, Google, and Facebook
This is starting to feel like World War I: ‘Great’ powers, aggressive tactics, and a desire for world domination. Yep, I’m talking about the recruitment marketing industry. In case you didn’t hear, Recruit bought Glassdoor last week. Many incisive analyses have been written already, by Matt Charney, Joel Cheesman, and Roy Mauer. So what could I possibly have to add? Not much, really. Except… How much does this actually matter to the majority of players in the recruitment...
Tue, 05/15/2018 - 08:30


How to inoculate yourself from the ‘big boys’
As long as I’ve been in this industry, there have been the ‘big boys’. The companies that have grabbed attention, market share, and investment. Sites like Monster, OCC, LinkedIn, Indeed,  HotJobs, and CareerBuilder. They sought the #1 position and told their clients that, basically, ‘you don’t need to use anything else. We can do it all’. They couldn’t, of course. But they still managed to garner market share. If you weren’t a ‘big boy’...
Tue, 05/08/2018 - 08:30


Doctor gigs, IPOs, and CEOs: news of the recruitment marketing industry
Here in the northern hemisphere the grass is finally getting green and (occasionally) we have a nice sunny day. What’s it like where you are? Well, regardless of the weather, the growth of the recruitment marketing industry continues. Let’s see what’s going on: Stepstone to acquire Universum: German global job boards group StepStone will acquire Swedish employer branding site Universum for an undisclosed amount, the group’s parent company Axel Springer SE announced recently. ...
Tue, 05/01/2018 - 08:30





home | about